$2 Million in Project Working Mom Full-Ride College Scholarships Back by Overwhelming Demand

Released on: June 23, 2008, 9:16 am

Press Release Author: Jenny Foust / eLearners.com

Industry: Education

Press Release Summary: After More than 50,000 Women Applied for First Round
Scholarships eLearners.com and Five Online Colleges and Universities Make
Back-to-School Possible Once Again for Working Moms

Press Release Body: Hoboken, NJ, June 23, 2008 – eLearners.com, a web resource of
EducationDynamics, today announced the launch of “Project Working Mom 2”, an
advocacy campaign that provides working mothers the opportunity to receive a
full-ride scholarship to online colleges and universities. The first $2 million in
scholarship funding, which was awarded around Mother’s Day, attracted more than
50,000 applicants, prompting eLearners.com and five schools to offer another $2
million in scholarships to working moms, in time for the back-to-school season.
American Sentinel University, Ashford University, Capella University, Everest
University and Penn Foster College have joined forces to help working moms overcome
the obstacles of time, money and confidence and achieve their educational dreams.
The deadline to apply for a scholarship at www.projectworkingmom.com is August 31.

“When we launched Project Working Mom, we had no idea that the need and aspiration
of working moms to advance their education was so enormous,” said Terrence Thomas,
EVP Marketing Operations at EducationDynamics. “The sheer volume of the applicants
and the heart wrenching essays demonstrated a national imperative to support working
moms to better their lives and the lives of their families.”

To help finance a college degree, in addition to the full-ride scholarships provided
through Project Working Mom, eLearners.com provides a database with $15 billion in
scholarship opportunities. Visitors to www.projectworkingmom.com will also find a
comprehensive interactive website with online education resources, profiles of
working moms going to school online and a community of women sharing their
experiences.

“In light of today’s competitive job market, a college degree is more important than
ever,” continued Thomas. “Project Working Mom allows women to learn how online
education can help them overcome the barriers of time, money and confidence to earn
their degree. The site provides a wealth of information, quizzes and tips on how to
succeed as an online student.”

The full-ride college scholarships through Project Working Mom 2 are for online
programs from the associate’s to Ph.D. level at American Sentinel University,
Ashford University, Capella University, Everest University or Penn Foster College.
To apply for the scholarships, working moms submit a short application and an essay
with their life, education and/or career goals, and explain how an online education
will allow them to achieve those goals. The recipients will be announced in
September.
Editor’s Note: To interview one of the scholarship recipients from the first round
of Project Working Mom, a member of Project Working Mom, a current online student,
or a member of the participating universities, contact Jenny Foust at 303.433.7020,
jfoust@csg-pr.com.

About eLearners.com®
The eLearners.com website is one of several high visibility, high-quality
prospecting tools offered by EducationDynamics, LLC. Since 1999, eLearners.com has
been successfully connecting learners to online education, including online degree
and certificate programs, specialized career training, and a variety of online
courses. For prospective students, eLearners® provides a powerful search engine for
users to find thousands of online program offerings, as well as educational
evaluation tools and financial aid resources. For colleges and universities, the
eLearners.com website offers a low-cost, performance-based method to provide
national exposure and increase enrollments in their programs. For more information
on eLearners.com, visit http://www.elearners.com/.

About EducationDynamics
EducationDynamics, LLC, a portfolio company of Halyard Capital, is a leading
interactive marketing and information services company focused on helping higher
education institutions find, enroll and retain students. Home to some of the most
visible education websites, including EarnMyDegree.com, eLearners.com,
GradSchools.com, and StudyAbroad.com, EducationDynamics is one of the leading
providers of qualified leads for colleges and universities. In addition, the company
offers a full suite of web-delivered products and services to manage a school\'s
relationship with students across their entire life cycle from inquiry through
enrollment to retention. For more information on EducationDynamics, please visit
http://www.educationdynamics.com/.
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Web Site: http://www.elearners.com/

Contact Details: Jenny Foust
jfoust@csg-pr.com
303-433-7020

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